SLATE BODY

Four moods.
Four body washes.
One category defining brand.

SLATE Body is an award-winning body wash brand on a mood mission to make the most of the shower opportunity. The insight: showers aren't just functional - they're moments of mental and emotional transition. Morning clarity. Evening release. Midday reset. Pre-party momentum. Every mood deserves its own formula.

CHANNEL 01
DAWN
MORNING BODY WASH
The wake-up call. Hard launch your morning. Golden hour. Cool water. Feel the energy.
Scent
Fresh-cut grass + Sun-ripened mandarin
hero ingredients
Guava, Green Tea, Bilberry
function
Wakes up dull, sleepy skin
CHANNEL 02
DUSK
EVENING BODY WASH
The wind-down. Switch to night mode. Velvet sky. Cloudy duvets. Melt the day away.
Scent
Night jasmine + White lotus
Hero Ingredients
Cucumber, Honeysuckle, Jojoba
Function
Soothes and hydrates fatigued skin
CHANNEL 03
MOVE
POST-WORKOUT BODY WASH
The comeback. Rinse off the sweat. Clean slate. Fresh momentum. Hit reset.
Scent
Sea Salt + Lime
Hero Ingredients
Charcoal, Willow Bark, Acai
Function
Cleanses and detoxifies post-movement skin
CHANNEL 04
PLAY
GOING OUT BODY WASH
The pre-game. Lather up the anticipation. Soft skin. Endless possibilities. Let the night begin.
Scent
Pistachio + Buttercream
Hero Ingredients
Pomegranate, Sugar Maple, Aloe
Function
Gently buffs and smooths to prime skin
Scroll for brand story, product characteristics & placements.
OPPORTUNITY

Reasons it earns the shelf.

Premium bodycare has spent a decade competing for the same customer. SLATE Body brings in a new one, and they buy the set.

THE CULTURE SHIFT

The shower is having its moment. Moving from utility to identity – part ritual, part fragrance wardrobe, part mood setter. SLATE Body is built for that shift, turning one of the most universal routines into a new form of self-expression. Beauty approached by occasion and feeling, with function as a supporting act. -->bodycare is the fastest growing segment in skincare.

HIGH AVERAGE ORDER VALUE

Premium bodycare has spent a decade competing for the same customer. SLATE Body has brought a different one into the category. Most first-time buyers are trading up from mass-market body wash straight to a four-mood system. People who used to buy body wash on autopilot are suddenly thinking about which one the moment calls for. - -> High AOV of £85 for retailers., repeat customers.

giftability + Shelf appeal

christmas, birthdays, valentines -? super giftable. Has impulse buy potential. Looks so different from everything else people pick it up. It is the natural way people shower, so they connect with it immediately.
REQUEST INFO
Reasons it earns the shelf. Reasons it earns the shelf.
STOCKISTS

Stock the range.

Two ways to stock SLATE Body. Both go out sale or return, both deliver free to UK stockists, and the full line sheet follows within one working day.

THE FULL SET THE FULL SET CONFIG / 04 BOTTLES, BOXED

THE FULL SET

BESTSELLER
All four moods in one box. It's what people buy first, and what they buy for someone else. It arrives gift-ready, so it needs no wrapping and no explaining.
CONTENTS
4 × 300ml, one of each mood Packaged in a rigid box
RRP
£85£70.83 ex VAT
TRADE
£35.40£8.85 a bottle, against £10.42 as singles
YOUR MARGIN
50%£35.43 (£49.60 inc VAT) on every set sold
RECOGNITION
Gold, Best New Bath & Shower ProductPure Beauty Awards 2025. Ahead of Laura Mercier and Imperial Leather.
TERMS AND DELIVERY
FIRST ORDER
4 sets
PAYMENT
30 days from invoice
DELIVERY
Charged on cost basis5–7 working days
REORDERS
No minimum
EXCLUSIVITY
Local exclusivity can be discussed
PRODUCT DETAILS
CASE PACK
8 sets per carton40 × 40 × 15cm, 15.3kg
SHELF LIFE
36 months unopened12M PAO
MADE IN
United KingdomFragrances by Carvansons, perfumers since 1941
COMPLIANCE
CPSR complete, UK and EU compliantProduct liability insured. Certificates on request.
WHAT COMES WITH IT
IN STORE
Testers, counter display, staff card
LAUNCH
In-store sampling, plus creator content pointed at your shop
LISTING
Your shop on our stockist page
SINGLES SINGLES CONFIG / 01 BOTTLE

SINGLES

INDIVIDUAL MOODS
Some people want all four moods. Some only ever reach for one. The singles let them buy exactly what they use.
CONTENTS
1 × 300ml DAWN, DUSK, MOVE or PLAY
RRP
£25£20.83 ex VAT
TRADE
£10.42One price across all four bottles
YOUR MARGIN
50%£10.41 (£14.58 inc VAT) on every bottle sold
RECOGNITION
4 of the 5 top-selling beauty products at Raye The Store, Notting HillDAWN finished first in personal care
TERMS AND DELIVERY
FIRST ORDER
12 bottles
PAYMENT
30 days from invoice
DELIVERY
Charged at cost5–7 working days
REORDERS
No minimumTop up single moods as they sell
EXCLUSIVITY
Local exclusivity available
PRODUCT DETAILS
CASE PACK
32 bottles per carton40 × 40 × 15cm, 14.5kg
SHELF LIFE
36 months unopened12M PAO
MADE IN
United KingdomFragrances by Carvansons, perfumers since 1941
COMPLIANCE
CPSR complete, UK and EU compliantProduct liability insured. Certificates on request.
WHAT COMES WITH IT
IN STORE
A tester of each mood, counter display, product card
LAUNCH
In-store sampling, plus creator content pointed at your shop
LISTING
Your shop on our stockist page
DECODE

Skin-loving ingredients & clean formulas.

Prioritising skin health through nourishing ingredients free from harmful additives. Transforming a daily routine into a mindful act of self-care.

Sulfate-Free
Paraben-Free
Phthalates-Free
Synthetic Dye-Free
Cruelty-Free
pH Balanced
Vegan
100% Recyclable Packaging
Made in the UK
UK & EU Compliant
DIFFERENTIATE

why we stand out on the shelf

The early start, the post-workout reset, the evening wind-down, the anticipation before a good night out. SLATE Body matches a wash to every moment, giving each shower its own purpose.

why we stand out on the shelf why we stand out on the shelf
why we stand out on the shelf why we stand out on the shelf
why we stand out on the shelf why we stand out on the shelf
why we stand out on the shelf why we stand out on the shelf
CH 01

DAWN

Morning body wash for the early starts. Guava and green tea revive tired skin, while fresh grass and mandarin sharpen the senses. A full-body boost.
CH 02

DUSK

Evening body wash for when it’s time to call it a day. Cucumber and jojoba calm and replenish tired skin, while jasmine and lotus soften the senses. A head-to-toe exhale.
CH 03

MOVE

Post-workout body wash for the cooldown. Charcoal and willow bark lift away sweat and buildup, while sea salt and lime cut through the haze. A full-body reset.
CH 04

PLAY

Going-out body wash for when the fun starts calling. Pomegranate and sugar maple buff and smooth the skin, while pistachio and buttercream dial up the anticipation. The party starts in the shower.
WHY

Eight reasons
you need this on your shelf.

Every headline on the wire has a founder quote, imagery and samples behind it. Run one as it stands, or tell us the angle you need and we'll build it out.

HEADLINE IDEAS REC
01/08 SLATEBODY.COM
NOTICE

Proof, desire, and discovery value.

Products that cultivate intrigue, inviting customers on a journey of personal discovery with each use. Making a statement in the cultural conversation.

EXPLORE

Ethos & narrative.

Believing in the alchemy of awakening the senses, through which the body communicates its needs and desires to the mind.